Creator: Stephen V. Ward
Publication date: 1994-06
Dewey code: 307.14
Price: $99.00
Review Place Promotion: The Use of Publicity and Marketing to Sell Towns and Regions / John Wiley & Sons Ltd (Import):
Creator: National Register Publishing Editorial S
Publication date: 1999-12
Dewey code: 025
List Price: $659.00
Price: $658.96
Review Standard Directory of Advertisers 2000: Geographical Edition (Advertising Red Books: Advertiser, Geographic) / National Register Publishing:
Publication date: 2008-04-18
Dewey code: 659
List Price: $619.00
Price: $618.95
Review Co-op Advertising Programs Sourcebook Spring 2008 / Natl Register Pub:
Authors
- Sherilyn K. Zeigler
- Herbert H. Howard
Price: $19.95
Review Broadcast Advertising / Iowa State Press:
Publication date: 1868
Review The horseman's friend: Or pocket counsellor / J.E. Wibble:
Publication date: 2008-12
Dewey code: 659
List Price: $1,299.00
Price: $1,299.00
Review The Advertising Red Books: Advertiser Geographic/Advertisers Indexes 2009 (Advertising Red Books Advertiser Geographic/Advertisers Indexes):
Edition: 2 Sub
Publication date: 1994-09
Dewey code: 658.87
Price: $41.95
Review Trade Marketing Strategies: The Parnership Between Manufacturers, Brands and Retailers (The Marketing Series) / Butterworth-Heinemann:
Edition: 1
Publication date: 2001-03-27
Dewey code: 658.8
List Price: $1,750.00
Price: $1,277.50
Review Marketing: Critical Perspectives on Business and Management (Critical Perspectives on Marketing Management) / Routledge:This outstanding multi-volume set gathers together the most important articles and essays on the development of the marketing phenomenon. The most comprehensive reference and research tool of its kind, it includes approximately 160 articles, combining the best of both the American and European literature and covering a period of over 70 years.
Publication date: 1944
Review The diary of an ad man;: The war years June 1, 1942-December 31, 1943 / Advertising Publications:
Publication date: 2003-01
Dewey code: 659
List Price: $799.00
Price: $799.00
Review The Advertising Red Books: Advertiser Geographic/Advertisers Indexes (Advertising Red Books Advertiser Geographic/Advertisers Indexes) / National Register Publishing:
Publication date: 1994-01
Dewey code: 659
List Price: $575.00
Price: $575.00
Review Standard Directory of Advertising Agencies, January 1994 (Advertising Red Books Agencies January Edition) / Natl Register Pub:
Creator: National Register Publishing
Publication date: 2001-03
List Price: $748.75
Price: $748.65
Review Co-Op Advertising Programs Sourcebook / National Register Publishing:
Publication date: 1966
Review Sayings to run an advertising agency by / Perspective Publications:
Creator: Lexis Nexis publishing
Publication date: 2008-12
Dewey code: 659
List Price: $1,199.00
Price: $1,199.00
Review Advertisers & Agencies International 2009 (Advertising Red Books International Advertisers & Agencies):
Edition: 1
Publication date: 2002-01
Dewey code: 330
List Price: $799.00
Price: $799.00
Review Standard Directory of Advertisers 2002: Business Classifications/Index (Advertising Red Books Advertiser Business Classifications/Advertisers Indexes) / National Register Publishing:
Edition: 1
Publication date: 1999-01-26
Dewey code: 370
List Price: $149.95
Price: $859.55
Review Team Leader Training: 24 Complete Modules for Developing Team Leaders / McGraw-Hill:McGraw-Hill's Leading Self-Directed Work Teams is widely used in team leader training programs, but until now, there have been no available resources to help the trainers who conduct team leader training. Team Leader Training is designed to be the ultimate resource to meet this need. Team Leader Training is the successor to author Carl Harshman's successful McGraw-Hill book Team Training: From Startup to High Performance and follows the same format: 24 lesson plans full of activities and reproducible handouts. The loose-leaf binder gives trainers everything they need to develop a team leader training program, focused on four key areas: interpersonal skills, team development skills, managing team performance, and managing team boundaries.
Publication date: 2008-12
Dewey code: 330
List Price: $1,299.00
Price: $1,299.00
Review The Advertising Red Books: Advertiser Business Classifications/Advertisers Indexes 2009 (Advertising Red Books Advertiser Business Classifications/Advertisers Indexes):
Creator: National Register Publishing
Publication date: 2005-12
Dewey code: 659
List Price: $899.00
Price: $899.00
Review The Advertising Red Books: International Advertisers & Agencies 2006 (Advertising Red Books International Advertisers & Agencies):
Publication date: 1996-10-24
Review New York Festivals Video Guide, Volume I / Pearson US Imports & PHIPEs:
Publication date: 1996-09-26
Dewey code: 658.812
Price: $129.95
Review Satisfaction: A Behavioral Perspective On The Consumer / McGraw-Hill Companies:Designed for MBA and doctoral programs that have a quality/satisfaction sequence, this new text about the meaning, causes, and consequences of customer satisfaction derives from the author's twenty years of research on the topic. The book covers every psychological aspect of satisfaction formation and is applicable to all consumables, product or service. After defining satisfaction, reviewing current research, and describing what the best practitioners in the field of satisfaction measurement are doing today, the author broadens the determinants of satisfaction to include needs, excellence (quality), fairness, and regret ("what might have been"). Chapters on satisfaction processes including dissonance, attribution of responsibility, consumption affect, and consumption processing culminate in a "consumption processing model. " The book concludes with chapters that consider such postpurchase consequences as complaining behavior and customer loyalty and it discusses why an understanding of satisfaction psychology is vitally important to management.
| Models & Brands:
Place Promotion: The Use of Publicity and Marketing to Sell Towns and Regions, Standard Directory of Advertisers 2000: Geographical Edition (Advertising Red Books: Advertiser, Geographic), Co-op Advertising Programs Sourcebook Spring 2008, Broadcast Advertising, The horseman's friend: Or pocket counsellor, The Advertising Red Books: Advertiser Geographic/Advertisers Indexes 2009 (Advertising Red Books Advertiser Geographic/Advertisers Indexes), Trade Marketing Strategies: The Parnership Between Manufacturers, Brands and Retailers (The Marketing Series), Marketing: Critical Perspectives on Business and Management (Critical Perspectives on Marketing Management), The diary of an ad man;: The war years June 1, 1942-December 31, 1943, The Advertising Red Books: Advertiser Geographic/Advertisers Indexes (Advertising Red Books Advertiser Geographic/Advertisers Indexes), Standard Directory of Advertising Agencies, January 1994 (Advertising Red Books Agencies January Edition), Co-Op Advertising Programs Sourcebook, Sayings to run an advertising agency by, Advertisers & Agencies International 2009 (Advertising Red Books International Advertisers & Agencies), Standard Directory of Advertisers 2002: Business Classifications/Index (Advertising Red Books Advertiser Business Classifications/Advertisers Indexes), Team Leader Training: 24 Complete Modules for Developing Team Leaders, The Advertising Red Books: Advertiser Business Classifications/Advertisers Indexes 2009 (Advertising Red Books Advertiser Business Classifications/Advertisers Indexes), The Advertising Red Books: International Advertisers & Agencies 2006 (Advertising Red Books International Advertisers & Agencies), New York Festivals Video Guide, Volume I, Satisfaction: A Behavioral Perspective On The ConsumerTop headlines: Outline of possible Gaza truce emerges: The contours of a cease-fire deal between Israel and Hamas are emerging, with diplomacy focusing on international guarantees, including monitors to oversee any agreement. ›01:57 3-D model sheds light on SARS-causing virus: Dutch researchers have built a three-dimensional model of a type of virus that causes SARS in a step that could one day help in the battle against the deadly disease. ›23:30 5 Jan, Mon India: Pakistanis 'must have' backed attack: Pakistani authorities "must have had" a hand in the deadly Mumbai siege, India's prime minister said Tuesday, stopping just short of directly accusing Islamabad of aiding the gunmen. ›10:52 Police: Woman in wheelchair flees on foot: Police say a woman who begged from a wheelchair was caught running from a crime scene on foot in Monterrey, Mexico. ›23:22 5 Jan, Mon Some cities drop criminal-history question: Some major U.S. cities are eliminating questions from their job applications that ask whether prospective employees have ever been convicted of a crime. ›22:12 5 Jan, Mon The family sleep cure: Everyone tosses and turns for different reasons. Here's how to make sure the whole clan gets the Zzzs they need to stay happy and healthy. ›14:21 2 Jan, Fri New Year's in reverse: Ball set to rise: Happy new year in reverse! The massive Waterford Crystal ball that descended in Times Square to ring in 2009 is being lit again and sent back up a 141-foot flagpole, where it will remain year-round. ›14:01 Calif. sues to block Bush species rules: California is suing the Bush administration to block last-minute endangered species regulations that are intended to reduce input from federal scientists. ›21:40 30 Dec, Tue Soap operas deliver safe-sex message: A federal study is using short videos to go beyond pamphlets on safe sex and deliver the message to women who might otherwise tune it out. ›20:51 3 Jan, Sat Study: Hawaii's pygmy killer whales stay close: A new study of pygmy killer whales one of the least understood marine mammal species shows that those living off Hawaii tend to stay close to the islands and don't swim out to the open ocean. ›15:25 2 Jan, Fri Weight loss surgery revs sexual function in men: Sexual dysfunction that commonly occurs in morbidly obese men improves after weight loss surgery, according to a new study. ›16:39 1 Jan, Thu Ukraine: Russia slashed gas to Europe: Ukraine's gas company Naftogaz said Tuesday that Russia cut natural gas supplies to Europe by about two-thirds, raising the stakes in a dispute between the two neighbors that bodes ill for European consumers. ›08:05 Afghan cleric shot to death in mosque: Two gunmen shot a Muslim cleric to death inside a mosque in southern Afghanistan, the second such incident in the area in less than two weeks, an official said Tuesday. ›12:31 'Full-blown' humanitarian crisis in Gaza: Gaza is now in a "full-blown" humanitarian crisis, a senior international Red Cross official said Tuesday as Israeli ground forces edged closer to major population centers. ›13:36 Shape up in '09 with a month of fitness tips: If you've resolved to give yourself a tune-up in 2009 or more like a full-body makeover we've got lots of expert advice to help you reach your get-fit goals. ›16:05 1 Jan, Thu Go green for your health and the planets: Try this thorough list of the everyday items that might be doing you wrong that may harm your health and the easy alternatives that are free of worrisome chemicals. ›19:21 4 Jan, Sun Lead for car batteries poisonstown: The dirtin this town on the fringes of Dakar, Senegal's capital, is laced with lead left over from years of extracting it from old car batteries. And it is poisoning children. ›08:47 4 Jan, Sun Mexico City cleans up its air act: The metropolis ranked the world's most polluted by a 1992 U.N. report has since slashed some of its worst emissions by more than three-quarters and has become a model for improving urban air quality. ›16:54 26 Dec, Fri Thousands of shoes tie up Miami traffic: Florida state troopers are looking for a charity to take thousands of shoes that were dumped on a Miami expressway, tying up rush hour traffic. ›19:39 2 Jan, Fri War tactics used against Rio gangs: Police are using counterinsurgency tactics in battle against gangs in Brazil's favelas, or slums. ›09:59 Video: Back to work for Obama: Jan. 5: The President-elect hit the ground running in Washington, D.C. Monday, laying the groundwork for a recovery from an economy he says is "very sick" and "getting worse." NBC's Chief White House Correspondent Chuck Todd reports.(Nightly News) ›23:41 5 Jan, Mon Israel and Hamas: Controlling the message: ›18:59 7 Nov, Fri Video: No signs of first-day jitters for first-daughters-to-be: Jan. 5: A motorcade of police cars and menacing-looking black SUV's made its way from a Washington Hotel to a nearby private school Monday, carrying Malia and Sasha Obama to their new school for the first time. NBC's Brian Williams reports.(Nightly News) ›00:25 Warming may spread tick-borne disease: The brown dog tick rarely bites people, far preferring the taste of dog. But global warming could be changing that, exposing people to dangerous diseases as a result. ›18:56 30 Dec, Tue |
